Billionnews - Who acts responsible? - Who are green? - It matters to all
What can you learn?
You will be able to learn about: G Colors, G! products and Green pages.G! products makes you responsible
"G"
is part of different logos in the Whogreen website family. The main website
is: Whogreen.com. Whogreen.com collects all responsible actions as user pages
sorted into groups and connecs different pages with each other just like Facebook.
"G" stands for Green. Green stands for responsibility, which is a
common term used widely on the Internet. Responsibility is also called social
responsibility and even sustainability. Its about giving more to the planet
than we take and improving the conditions for all life.
Therefore Green is not a promise of reducing Co2 - it's a promise of doing something
responsible that can range from improving social standards in a local community
to using renewable energy. This means that Green can relate to everything that
can improve the conditions for people, the planet and the climate. Every small
to large act of responsibility will make the world a better place. All actions
can inspire others to do the same on a larger scale.
G! is the new brand for products that support responsibility. The first product
line is jewelry. When you buy G! products at least 30% of the profit is send
to a Whogreen cause.
30% is a big support and does not go to administration
The Whogreen causes are administrered by a third party, but the total amount
goes to the specific construction of the cause in the destination country. No
administration expenses are financed with the Whogreen cause donations.
G star skemaer
All people
can be G-responsible by choosing companies that show their G colors. In the
corporate world being responsible is called CSR. The CSR STAR is a new collective
image of the G colors that are represented in one year of a companys lifetime.
The CSR STAR is part of a CSR STAR CHART (CSC) that can be worked out for each
company. The best way to get to know the CSR STAR is therefore to look at an
example. Here are 2 examples:
CSR STAR CHART for a Danish company that sell care products for wooden floors.
CSR STAR CHART for a Danish bank.
Each company can enhance a CSR report with a CSR STAR CHART
By law in Denmark big companies are required to work out a yearly CSR report.
But the report is not very reader friendly for the public, so it is recommended
that the CSR report form the base for a CSR STAR CHART. And if a company has
no CSR report, then having a CSC is very good thing. The more the public knows
about a product, brand or company's responsible actions, the more will buy it.
G group colors
The
G flanked by the eagel and the polarbear is the Whogreen group logo. There are
15 group colors each representing an area of responsibility. You are looking
at the turquoise G group logo representing pages that is related with the subject
of renewable energy. The group can have sub groups in order to narrow down a
more specific area of renewable energy/clean energy.
Learn more at Gcolors.com.
Your company will be found because you are seen with other companies
in a group
The most important way today in getting new inspiration for using a service
is to see the company in context with other related companies. That is why the
social medias are so important. It is when you look at something you know and
discover something you did not know, that you can grow as a company. The advantage
goes both ways. A company can take advantage of finding new ways of doing things,
by practice or by using a new service - as well as increasing sale.
