G star skemaer
- Details
- Category: G learning
- Published on Tuesday, 12 April 2011 17:23
- Written by Super User
- Hits: 350
All people
can be G-responsible by choosing companies that show their G colors. In the
corporate world being responsible is called CSR. The CSR STAR is a new collective
image of the G colors that are represented in one year of a companys lifetime.
The CSR STAR is part of a CSR STAR CHART (CSC) that can be worked out for each
company. The best way to get to know the CSR STAR is therefore to look at an
example. Here are 2 examples:
CSR STAR CHART for a Danish company that sell care products for wooden floors.
CSR STAR CHART for a Danish bank.
Each company can enhance a CSR report with a CSR STAR CHART
By law in Denmark big companies are required to work out a yearly CSR report.
But the report is not very reader friendly for the public, so it is recommended
that the CSR report form the base for a CSR STAR CHART. And if a company has
no CSR report, then having a CSC is very good thing. The more the public knows
about a product, brand or company's responsible actions, the more will buy it.
