Videos - the key to having fun

Vidoes is the key to spread the knowledge about Whogreen. And part of the videos will be fun as well. Humor is like sports - it can make people come together. So look forward to the funniest green videos.

What to do with the new G-logo

What to do with the new G's

Our vision: One day a company will be more prowd to put their G logo on the website than placing the F on their website. One day a company will be more prowd to say: Please visit our Whogreen.com/my name page instead of referring to the Facebook page.

The beauty is that the 2 logos: G for Whogreen and F for Facebook can supplement each other. And why not refer to your G-page at your Facebook page. That will enhance the effect of both pages.


Whogreen is open for new ideas to the G-logo and G-group design. If you are a creative soul, then send us ideas about designs to: mail (at) whogreen.com. Please write logo-design in the headline.

 

Visit the Gulvmidler.dk webshop and find the G-logos in the right hand side.

Whogreen family websites

Whogreen family websites.

G star skemaer

All people can be G-responsible by choosing companies that show their G colors. In the corporate world being responsible is called CSR. The CSR STAR is a new collective image of the G colors that are represented in one year of a companys lifetime. The CSR STAR is part of a CSR STAR CHART (CSC) that can be worked out for each company. The best way to get to know the CSR STAR is therefore to look at an example. Here are 2 examples:

CSR STAR CHART for a Danish company that sell care products for wooden floors.
CSR STAR CHART for a Danish bank.


Each company can enhance a CSR report with a CSR STAR CHART

By law in Denmark big companies are required to work out a yearly CSR report. But the report is not very reader friendly for the public, so it is recommended that the CSR report form the base for a CSR STAR CHART. And if a company has no CSR report, then having a CSC is very good thing. The more the public knows about a product, brand or company's responsible actions, the more will buy it.

A page for responsibility

A page for responsibility inspires more to be responsible

1. From July 2011: Gelebrity.com and Shopafuture.com offers G! products and advertises Whogreen users with a business page. Customers can get discounts buy viewing Whogreen business pages and answering questions (see 5).

2. From Aug 2011: Billionnews videos with entertaining animations will keep the public interested in learning about Whogreen users. The videos are placed on YouTube and Gmetv.com (see 4).

3. From Aug. 2011: The Followworld magazine will show high lights from Whogreen groups and users. G-connections (groups) will also be advertised in other relevant medias.

4. From Okt. 2011: The Gmetv.com video-share website will attract the public since green videos can by uploaded by all.

5. From Okt 2011: Followworld will attract users since the public can earn discounts on G! products when reading Whogreen pages (a quiz tests the readers). The followers coming from Followworld.com will be visible on the Whogreen pages.

6. From Dec 2011: More features will be added to Whogreen.com - also features that are new ideas from the Whogreen users.

G group colors

The G flanked by the eagel and the polarbear is the Whogreen group logo. There are 15 group colors each representing an area of responsibility. You are looking at the turquoise G group logo representing pages that is related with the subject of renewable energy. The group can have sub groups in order to narrow down a more specific area of renewable energy/clean energy.

Learn more at Gcolors.com.


Your company will be found because you are seen with other companies in a group

The most important way today in getting new inspiration for using a service is to see the company in context with other related companies. That is why the social medias are so important. It is when you look at something you know and discover something you did not know, that you can grow as a company. The advantage goes both ways. A company can take advantage of finding new ways of doing things, by practice or by using a new service - as well as increasing sale.

Timeline and Whogreen family websites

Timeline for Whogreen user marketing benefits

1. From July 2011: Gelebrity.com and Shopafuture.com offers G! products and advertises Whogreen users with a business page. Customers can get discounts buy viewing Whogreen business pages and answering questions (see 5).

2. From Aug 2011: Billionnews videos with entertaining animations will keep the public interested in learning about Whogreen users. The videos are placed on YouTube and Gmetv.com (see 4).

3. From Aug. 2011: The Followworld magazine will show high lights from Whogreen groups and users. G-connections (groups) will also be advertised in other relevant medias.

4. From Okt. 2011: The Gmetv.com video-share website will attract the public since green videos can by uploaded by all.

5. From Okt 2011: Followworld will attract users since the public can earn discounts on G! products when reading Whogreen pages (a quiz tests the readers). The followers coming from Followworld.com will be visible on the Whogreen pages.

6. From Dec 2011: More features will be added to Whogreen.com - also features that are new ideas from the Whogreen users.

G! products makes you responsible

"G" is part of different logos in the Whogreen website family. The main website is: Whogreen.com. Whogreen.com collects all responsible actions as user pages sorted into groups and connecs different pages with each other just like Facebook. "G" stands for Green. Green stands for responsibility, which is a common term used widely on the Internet. Responsibility is also called social responsibility and even sustainability. Its about giving more to the planet than we take and improving the conditions for all life.

Therefore Green is not a promise of reducing Co2 - it's a promise of doing something responsible that can range from improving social standards in a local community to using renewable energy. This means that Green can relate to everything that can improve the conditions for people, the planet and the climate. Every small to large act of responsibility will make the world a better place. All actions can inspire others to do the same on a larger scale.

G! is the new brand for products that support responsibility. The first product line is jewelry. When you buy G! products at least 30% of the profit is send to a Whogreen cause.

 

 


30% is a big support and does not go to administration

The Whogreen causes are administrered by a third party, but the total amount goes to the specific construction of the cause in the destination country. No administration expenses are financed with the Whogreen cause donations.

Growth with Whogreen

Growth by Whogreen user hits is a process but not doubt an effective process

Now you might ask, where are all the users at Whogreen that makes Facebook so powerful? How can a company make sure a G-page is marketed?
Here are some answers to those questions:

The Whogreen concept begins the opposite way of Facebook. Facebook started with the public as users and then companies got attracted and build pages and bought advertisement services at Facebook. The Whogreen strategy is to place thousands of companies, products and certifications on Whogreen and show the relations between them. This will give marketing benefits as related interests will be linked together.


The CSR STAR CHARTS (CSC) is a colorful way of telling a responsible story for a brand or company. This feature is already available for Whogreen business users.

In phase 2 of Whogreen many advantages will be added to Whogreen user pages. Followers coming from websites in the future Whogreen family, being more oriented towards the consumers and employees, will be visible at the Whogreen pages.

Read more at: Timeline for Whogreen user marketing benefits.